About Olivia Palermo Beauty

Our Collection

Olivia Palermo Beauty is a curated beauty wardrobe for everyone founded on the idea that, with the right arsenal of tools, makeup and skincare can inspire both inward and outward self-confidence. Each of our products is carefully designed to fit your mood, your mindset, and your aesthetic, all while representing an unapologetic timelessness and admiration for quality craftsmanship. Like your closet, Olivia Palermo Beauty helps you stylishly complete the story of who you are and what best version of yourself you present to the world each day.


Our Formulation Philosophy

Olivia Palermo Beauty strives to consciously create performance-driven products with the utmost intention. Our philosophy is to develop each product with safe, non-toxic ingredients that do not cause harm to the skin nor the environment. With safety and efficacy as our top priorities, all of our products adhere to the strictest beauty regulations, and to that end, Olivia Palermo Beauty is:


  • Not using the more than 1,300 banned ingredients in compliance with European Union regulations.

  • Formulated without parabens, sulfates, phthalates, mineral oil, nor talc.

  • Cruelty-free and vegan.

Our Brand

Olivia Palermo is an inclusive universe which inspires everyone to be the best versions of themselves through an evolving curation of the very best in fashion, beauty, travel, and lifestyle. Our ambition is to promote self-belief and the entrepreneurial spirit, and to champion authenticity. Community lives at the heart of our brand and we aspire to connect like-minded individuals with a passion for creativity and a desire for true self-expression. We also believe in serving a greater purpose, ensuring partnership with those that understand and share the same values, and we take care of our community and the people that work with us.



"I wanted to create a beauty line that follows
my own ethos on fashion. Something that fits my mood, but also provides a timeless look that everyone can rely on in a pinch. It’s a collection that mirrors my beauty routine focused on elevating the essentials. My approach is trying to find innovative solutions that work not just for me but for the many, diverse women (and men) that make up our global community. We all have different skin types at all ages. Let’s create heirloom products for everyone."

Olivia Palermo

Our Founder

Olivia Palermo is a driven entrepreneur and international style authority whose curatorial approach to fashion has solidified her as an industry tastemaker.

Olivia pairs her innate style sensibilities and proclivity towards aesthetic with the expertise and knowledge gained from her diversified experiences to a variety of projects across industries. Having worked with some of the world’s most reputable brands across the fashion and beauty industries primarily, Olivia thrives both behind the camera and in-front, from creative consultation to brand ambassador. Olivia is the founder of her eponymous beauty brand, Olivia Palermo Beauty, which launched in May of 2021 and seeks to offer a curated beauty wardrobe for everyone with its everyday essentials and bespoke luxury experience.

The strong female influences in her life with art, interior, and fashion backgrounds, coupled with her attendance at the University of Paris, have heavily formed Olivia’s love of and appreciation for beautiful design. It is with this authenticity in her passion for aesthetic and quality that has allowed her to cultivate a global community of engaged fans and followers that look to her for advice and inspiration.

Olivia is dedicated to supporting philanthropic organizations and is particularly devoted to the international non-profit Dress for Success, whose mission is to empower women to achieve economic independence by providing a network of support, professional attire, and development tools to help women thrive in work and life.

Olivia has positioned herself as an identifiable role model who is a champion of confidence, entrepreneurship, and creativity.